Build
Understand your company setup, startup costs, and financial assumptions.
NEMT coaching · Build It Right MethodStart with structure.
Based in Columbia, South Carolina · Coaching and consulting for founders nationwide
Start with structure.
Build with a coach.
One-on-one non-emergency medical transportation (NEMT) coaching for healthcare professionals building a premium self-pay or private-pay healthcare transportation company.
Bring your questions, your commitment, and your willingness to follow a system. I help you work through your company foundation in a sequence you can understand and explain.
12 weeks · Weekly one-on-one sessions · Payment options available
Non-refundable. Your signed service agreement controls. Review refund terms.
Not ready to enroll? Get my free Before the Vehicle guide
The Build It Right Method
A method behind your next move.
Position
Choose who you serve and shape your first premium self-pay offer.
Prepare
Work through applicable requirements, insurance, policies, systems, and vehicle timing.
Profit
Connect pricing, packages, visibility, and referral relationships to a self-pay revenue strategy.
Coach Willena McGee, RN-BSNHealthcare experience.
AAA-Accredited Training Provider
Accreditation TP24831
Healthcare experience.
Lived lessons.
I learned why the order matters through the loss of my own transportation company. Today, I coach and consult with founders who want to understand the decisions behind what they build.
AAA-Accredited Training ProviderAccreditation TP24831
Work with Coach Willena McGee, RN-BSNChoose your support.
Choose your support.
Build with direction.
Build It Right is your 12-week coaching program: weekly one-on-one guidance, direction between sessions, a professional starter website, and the connected tools to book clients and get paid. We build around self-pay as your primary payer source.
You participate, make the decisions, and do the work. I bring the framework, experienced guidance, and the support included in your program.
Focused one-on-one coaching
Build It Right Intensive
For founders who want personal guidance to turn an idea—or an unfinished company—into a clear plan they can act on.
12 weeks · weekly one-on-one sessions
$5,000 current program investment
Your client management system (CRM) is included for 12 weeks, then $97/month billed separately. Ongoing marketing support is a separate program.
Non-refundable. Your signed service agreement controls. Review refund terms.
What we build together
- Know your clients and what you will offer them.Choose the self-pay clients you want to serve, shape your first service package, and create a professional brand around it.
- A professional starter website to book clients and get paid.Give your company a polished online home where clients can explore your services and book with you—with connected tools to manage appointments and send invoices as you grow.
- Stay on top of new inquiries and appointments.Start with a connected client management system and initial automated follow-ups to help you organize your next steps.
- See what it will take to get started.Put your startup costs, projected income and expenses, and credit-building steps into a clear company plan.
See all 11 Build It Right inclusions
- 12 weeks of weekly one-on-one coaching. Your company, your questions, and your next step each week.
- Direct access between sessions. Text, call, or email Coach McGee during business hours for direction between your sessions.
- Company setup in the right order. Work through the LLC, EIN, NPI, and DUNS steps that fit what you are building.
- Know the clients who will pay you directly. Choose the self-pay and private-pay clients your services will be built around.
- A professional brand and first service package. A logo, company look, and clear wording for the clients you serve.
- A professional starter website to book clients and get paid. A polished online home with connected appointment and invoice tools.
- Bookings, clients, and reminders in one place. CRM and initial automated trip reminders, included for 12 weeks, then $97/month billed separately.
- A local networking plan. Know where to show up, whom to meet, and how to introduce your company.
- A written company plan you can explain. Connect who you serve, what you offer, and how your company will operate.
- Startup costs and financial projections. Understand projected income, expenses, and the money needed to keep operating.
- A company credit-building plan. Learn steps you can work through to prepare for future funding needs.
Hear directly from clients and students
Hear what changed when they built with guidance.
From Charleston, South Carolina, to Houston, Texas: hear directly from founders I have supported.
NEMT Coaching · Charleston, South Carolina
Prime Core Care
47 seconds · English captions and transcript available
“I feel a lot more confident and organized because I’m not guessing anymore.”
Hear how the lessons helped the founder of Prime Core Care think through his niche, target client, service packages, and company plan before spending on a vehicle.
Read Prime Core Care’s video transcript
Hello, I'm Brandon, one of Coach McGee's students in the
Build It the Right Way program.
Is I really appreciate being in the class because it helped me slow down
and really think through my business before I started doing anything
like spending money on vehicles.
The lessons helped me understand my niche, my target client, my
service packages, and how to build a more professional business plan.
I feel a lot more confident and organized because I'm not guessing anymore.
Um, I would recommend this class to anyone who's looking to start an
NEMT business in the future because Coach McGee definitely will give
you that structure and that guidance and help you get the understanding
on what it really takes to succeed.
So thank you to Coach McGee and hope to see you on the other side.
Thank you.
NEMT Coaching / Consulting · Houston, Texas
ElevenO3 CareLink Solutions
1 minute 11 seconds · English captions and transcript available
“Coach Willena’s program is where we would start again.”
Hear the founders describe the industry guidance, documents, checklists, and individual support that helped them prepare their company.
Read ElevenO3 CareLink Solutions’s video transcript
If you want to build your NEMT company, this is what you should do.
We're Frank and Cherranda, co-founders of ElevenO3 CareLink Solutions, a
private-pay medical transportation company here in Houston, Texas.
Starting any business is hard.
Starting one in NEMT is another level entirely.
The industry moves fast, the paperwork is dense, and most of it,
nobody hands you a map for, which Willena McGee made the difference.
Here are the three places we would have stayed stuck without her.
First, understanding the industry.
NEMT isn't static.
The regulations and best practices shift constantly.
Willena kept us current on what was actually changing,
not just what we assumed.
Second, the paperwork.
Compliance documents, qualification files, the forms that can quietly
stall a launch for months.
She gave us detailed checklists and walked us through the process
one-on-one so nothing slipped through.
Third, knowing what resources even existed.
She connected us to the events and to other providers going
through the same journey.
If you're building in this space, you don't have to figure it out alone.
Coach Willena's program is where we would start again.
Build the company before you buy the van.Bring your commitment.
Bring your commitment.
Build with direction.
Bring your commitment to the next 12 weeks. We will work through your company foundation, self-pay services, company plan, professional brand, starter website, and connected client tools—with weekly personal direction and support between sessions.
Enroll in Build It Right — $5,000Still exploring? Get my free Before the Vehicle Google Doc
Non-refundable. Your signed service agreement controls. Review refund terms.