About · Willena McGee, RN, BSN

I lost my first company. Then I learned to build it right.

I'm a registered nurse who started a medical transportation company the way most people do — fast, hopeful, and out of order. I bought before I built. And I lost it to bankruptcy.

Willena McGee, RN, BSN, NEMT startup coach and healthcare entrepreneurship strategist
AAA Accredited Training and Education Provider badge, TP24831
RN, BSN — Nurse-Led
Accreditation TP24831
50+ Companies Guided
The comeback

The hard way taught me the right way.

When my first medical transportation company failed, it wasn't because I didn't work hard. It was because I built in the wrong order — I bought the asset before I built the business. The vehicle came first, and the model, the positioning, and the systems came never.

So I rebuilt. This time in the right sequence, with the standards I'd spent my nursing career upholding at the bedside. That company became AAA-accredited (TP24831). And the method that saved it — Build It Right From the Start — is the one I now teach.

This is faith-rooted, stewardship-minded work. It isn't about a van. It's about a legacy — built right, from the start.

Why founders trust this method

A nurse's standards, applied to business.

Clinical credibility

RN, BSN. The same care, documentation, and safety standards that govern patient care now shape how these businesses are built.

Accreditation-grade

An AAA-accredited training & education provider (TP24831) — proof the method meets recognized industry standards.

Lived experience

Bankruptcy to comeback. This isn't theory from a textbook — it's the exact path that rebuilt a real company.

The bigger vision

NEMT is where we start. Not where we stop.

Build It Right From the Start is a method, not a single industry. NEMT first — then home health, companion care, CNA schools, and beyond. The goal is to become the premier guide for healthcare professionals building businesses of their own, the right way.

Coach Willena McGee

NEMT Startup Coach. The RN-led method for building a premium, self-pay non-emergency medical transportation company — built right, from the start.

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