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From Scrubs to CEO: Start Your Healthcare Transportation Company the Right Way
Build a transportation business that is legally structured, financially sound, and designed for high-value, self-pay clients — even if you’ve never run a business before.
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WHO WE SERVE & POSITIONING
At Uplifted Abilities, founded by Coach Willena McGee, RN-BSN, WM NEMT Startup Coach, we help healthcare professionals and serious entrepreneurs build transportation companies that are structured, compliant, and financially sound. Our focus is on turning your experience and calling into a service-based business that can grow steadily without burning you out.
Healthcare Professionals
MDs, NPs, RNs, LPNs, and therapists who are ready to move from shift work to CEO—without risking their license, reputation, or peace of mind.
Comeback Entrepreneurs
Founders who have lost time, money, or confidence in a previous attempt and are ready to rebuild with structure, support, and a proven NEMT startup framework.
Agency Owners
Home health agencies, group homes, and care providers who want to bring transportation in-house to improve client experience and create an additional, predictable revenue stream.
Service Based Founders
Purpose-driven entrepreneurs who know they are called to serve in healthcare and want a transportation business that is compliant, organized, and built for long-term impact.
From Clinical Expertise to CEO Strategy
From Scrubs to CEO — Without Losing Your Mind or Your Mission
Coach Willena McGee, RN-BSN, also known as the WM NEMT Startup Coach, helps healthcare professionals and serious entrepreneurs build non-emergency medical transportation and healthcare transportation companies that actually make sense on paper and in real life. We combine clinical experience, business planning, and real-world NEMT lessons to help you avoid costly mistakes that drain finances, relationships, and mental health. If you’re ready to build a company that serves people well and supports your household, you’re in the right place.
Clear step-by-step framework from idea to first paying client
Business planning, financial clarity, and compliance guidance
Support designed specifically for healthcare-minded entrepreneurs
Build It Right From the Start
How We Help You Build It Right From the Start
Build It Right From the Start™ is Coach Willena McGee’s 11-step roadmap for turning your healthcare experience into a real transportation company—not just a van. Organized into four clear phases, it shows you what to do first, what to avoid, and how to move from vision to a structured, revenue-producing business. Instead of guessing or piecing together YouTube advice, you follow a proven sequence that protects your time, money, and mental health.
Build Your Transportation Legacy Right From the Start
Your NEMT or healthcare transportation company is part of the legacy you’ll leave—financially and spiritually. At WM NEMT Startup Coach, led by Coach Willena McGee, RN-BSN, we help you build a transportation business that is structured, bankable, and aligned with your values so it can support your household and impact lives for years to come.
Design Your Foundation
We clarify your vision, values, ideal riders, and service area so your NEMT or healthcare transportation company is built with legacy in mind—not just quick cash or random rides.
Build a Bankable Plan
We map out your services, pricing, and 3-year projections so your transportation business is lender-ready, financially realistic, and positioned to support your household long term.
Protect Your Business & Legacy
We walk through licensing, key policies, and core documents so your company protects your patients, your professional license, and the legacy you’re building for your family.
Our 4-Phase Transportation-Ready™ Framework
Let Us Help You Build It Right From the Start
At WM NEMT Startup Coach, we use a simple 4-phase roadmap so you always know your next step: lay your foundation, build your brand and visibility, dial in compliance and operations, then focus on revenue and growth. The goal is straightforward—move you from idea to a Transportation-Ready™ business that fits your values and real life.
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Phase 1: Foundation
• Legal structure, business plan, and financial roadmap • Clear niche, pricing, and startup cost strategy
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Phase 2: Identity & Visibility
• Brand, website, and messaging that position you as a healthcare provider • Online presence so high-value clients can actually find you
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Phase 3: Compliance & Operations
• State transportation requirements, applications, and key policies • Vehicles, insurance timing, and simple systems that support safe growth
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Phase 4: Revenue & Growth
• Service packages and profitable pricing • Marketing and relationship strategies to attract long-term, high-value clients
Client Wins & Impact
Why Healthcare Founders Choose NEMT Startup Coach
Systems
On your transportation business model and next steps
Structure
Transportation-Ready™ plans, systems, and compliance
Support
Coaching that respects your calling, family, and mental health
Coach Willena McGee, RN-BSN, shut down her first NEMT company and rebuilt as the WM NEMT Startup Coach. So other healthcare professionals don’t have to repeat the same mistakes. Today she blends clinical insight, business planning, and real-world transportation experience to help founders launch companies that are compliant, bankable, and sustainable—not just busy.
PROGRAMS & PACKAGES
Choose Your Transportation-Ready™ Path
NEMT Coaching bLUEPRINT
Strategic business planning for your transportation model
Financial planning and projections so you understand your numbers
Brand development & visibility strategy to position you in your niche
Guidance with SBA / small business certifications
Exclusive access to Coach McGee’s digital resources, templates, and tools
1 on 1 mentorship and group coaching up to 12 months
Certificate of completion from Coach Willena McGee’s AAA-certified NEMT training program
NEMT Coaching SOLUTIONS
Business planning & financial projections with strategy road-mapping and refinement
Brand positioning, messaging, and content plan tailored to your niche
Done-for-you starter website and logo using a professional, template-based build (no custom code)
CRM system built and configured for you, with exclusive templates for daily operations and follow-up
Done-for-you core documents: company handbook, policy & procedures, employee handbook, and key training modules
Up to 12 months of coaching & mentorship (private and group), including office hours and Q&A
90-day Facebook & Instagram awareness strategy and setup; you fund ad spend and third-party platforms
Certificate of completion from Coach Willena McGee’s AAA-certified NEMT training program
NEMT Coaching EMPIRE
Niche and client avatar defined with Coach McGee, plus a clear go-to-market strategy
Turnkey business setup: LLC/entity filing, EIN, and core licenses/registrations as required in your state
Operating agreement and corporate documents, plus a business funding support package to prepare you for lenders
Compliance checklist with startup forms (intake, ride logs, incident reports, privacy notices, and more)
Bank-ready business plan and 36-month financial projections aligned with lender expectations
Systems configured for you: CRM, intake pipeline, booking/calendar, email/text follow-up, and document hub
Brand starter guide plus done-for-you website and logo using professional templates (no custom code)
Private strategy sessions, sales-skills coaching, and visibility/partnership strategy to support your launch
Certificate of completion from Coach Willena McGee’s AAA-certified NEMT training program
What Our Clients Say About Us
Our students and clients are physicians, nurses, agency owners, therapist and purpose-driven entrepreneurs who were tired of guessing. Here’s what they’re saying after working with WM NEMT Startup Coach.
STILL NOT SURE?
Frequently Asked Questions
Still unsure if this is the right step for you? Here are answers to some of the most common questions we receive.
Do I need to already have a vehicle to work with you?
Short answer: No—and honestly, I’d rather you don’t.
It’s much safer to move through my 11-step Build It Right From the Start™ framework before you buy a vehicle. Together we’ll:
Choose your niche and ideal riders
Understand your local market and pricing
Build your business structure, systems, and compliance plan
Map out realistic financial projections
If you already have a vehicle, we can still work together—but our first priority will be getting your business foundation caught up so that van becomes an asset, not a liability.
How long does it usually take to launch my transportation business?
Every founder and state is a little different, but most of my clients move from idea to operational launch in about 6–12 months when they’re actively working the plan.
Inside my programs, we focus on:
Laying your legal and financial foundation
Completing state and local paperwork correctly
Building your brand, systems, and operations
Preparing you for funding and your first paying clients
You’re not guessing what to do next—you’re moving step-by-step through the framework at a pace that fits your life.
Can you help me if I’m not in your state?
Yes.
I work with transportation founders all over the United States, not just in my home state. My programs are built around:
Business structure and planning
Market research and pricing
Systems, operations, and back-office workflows
Funding strategy and financial projections
Inside that framework, we then layer in your state-specific requirements—things like applications, licensing, and enrollment—so you know what to ask, who to call, and how to move through the process in your area.
I don’t replace an attorney or your local regulators, but I give you the roadmap, language, and support so you’re not trying to figure it all out alone, no matter what state you’re in.
How Much Does it Cost to Start a NEMT/ Healthcare Transportation Business?
If you’re planning to grow a serious transportation company and be attractive to commercial lenders or funding partners, you should plan for at least $100,000–$120,000 in total startup capital.
That typically needs to cover things like:
Business formation, licensing, and compliance
Vehicle purchase or financing and commercial insurance
Technology, operations, and initial staffing or driver costs
Working capital for the first several months
My role is to help you understand these numbers clearly, build realistic 3-year projections, and create a funding strategy so you’re not undercapitalized or surprised by the true cost of doing this the right way.
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